From “How Minds Change: The Surprising Science of Belief, Opinion, and Persuasion” by David McRaney More specifically, as psychologist Richard N. Perloff explained years ago in his book The Dynamics of Persuasion, we can avoid coercion by sticking to symbolic communication in the form of messages meant to alter another person’s attitudes, beliefs, or both […]
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From “How Will You Measure Your Life?” by Clayton M. Christensen, James Allworth, and Karen Dillon The final element is execution. The only way a strategy can get implemented is if we dedicate resources to it. Good intentions are not enough – you’re not implementing the strategy that you intend if you don’t spend your
priorities, balancing plans with opportunities, and allocating your resources Read More »
From “Cumulative Advantage: How to Build Momentum for Your Ideas, Business, and Life Against All Odds” by Mark W. Schaefer The Principle of Cumulative Advantage states that once a person gains a small advantage over others in their field, that advantage will compound over time into increasingly larger advantages. But not always. This book explores
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From “How Minds Change: The Surprising Science of Belief, Opinion, and Persuasion” by David McRaney I looked for a scientist who could help me answer a question I had never really considered asking, one that was now making my brain itch. Why do we argue? What purpose does it serve? Is all this bickering online
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