Full Versus Marginal Thinking

From “How Will You Measure Your Life?” by Clayton M. Christensen, James Allworth, and Karen Dillon

I can’t anticipate all the circumstances and moral dilemmas you will find yourself in throughout your life. Yours will be different from everyone else’s. What I offer here is a theory called “full versus marginal thinking” that will help you answer our final question: how can I be sure I live a life of integrity?